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MISQ Archivist
Two-Stage Offshoring: An Investigation of the
Irish Bridge
Helena Holmström Olsson, Eoin Ó Conchúir, Pär J.
Ågerfalk, and Brian Fitzgerald
Abstract
This paper investigates two-stage offshoring as experienced
by the Irish sites of two large global companies, headquartered in
the United States, with significant software development operations.
As part of these companies, the Irish sites act as a bridge in their
offshoring arrangements: While the United States sites offshore work
to Ireland, the Irish sites offshore work further to India and,
hence, have experience of being both customer and vendor in
two-stage offshore sourcing relationships. Using a framework derived
from relational exchange theory (RET), we conducted multiple case
study research to investigate and develop an initial theoretical
model of the implementation of this two-stage offshoring bridge
model. Our study shows that while both companies act as bridges in
two-stage offshoring arrangements, their approaches differ in
relation to (1) team integration, (2) organizational level
implementation, and (3) site hierarchy. Although, there are
opportunities afforded by the bridge model at present, the extent to
which these opportunities will be viable into the future is open to
question. As revealed in our study, temporal location seems to favor
a bridge location such as Ireland, certainly with United
States–Asian partners. However, location alone will not be enough to
maintain position in future two-stage offshoring arrangements.
Furthermore, our research supports the view that offshoring tends to
progress through a staged sequence of progressively lower cost
destinations. Such a development suggests that two-stage offshoring,
as described in this paper, will eventually become what we would
term multi-stage offshoring.Keywords: Offshore sourcing, offshoring, customer-vendor
relationship, relational exchange theory
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